Focus and approach
Uğur Keser is a founder and project lead working on commerce systems, digital products and applied AI. He connects business questions with product decisions, bringing store, catalogue and operations into the customer journey. Selected projects on his personal website include Oryvelon, MerchNivo and Noveniq.
His approach is to understand the problem, prioritise decisions, implement and evaluate. For AI and automation, he focuses on organised data, clear permissions and workflows with human oversight. Oryvelon lists him as a founder alongside Sinem Keser.
Visit the personal website and portfolio
Sources: the founder’s official personal website and Oryvelon’s founder information. Oryvelon ↗